
Noida : The grand launch of the “Noida I Care” public campaign was successfully held on Sunday morning with great enthusiasm and wide public participation. The initiative aims to promote a cleaner, more sensitive, aware and participative civic culture in the city.
Organisers stated that the campaign is not just an initiative of a single organisation, but a collective responsibility and a people’s movement involving every resident of Noida. The event witnessed active participation from corporates, NGOs, RWAs, universities, colleges, schools, hospitals, social organisations, youth groups and aware citizens from across the city.
The programme began with the ceremonial lighting of the lamp, followed by a presentation of “Vande Mataram.” Inspirational performances, leadership addresses, cultural programmes, skits, poetry recitals and discussions on the theme “Why Noida I Care” were organised during the event.
Anand Chauhan from Amity University attended the programme as the chief guest. Several dignitaries were also present, including Noida Lokmanch President Prabhat Kumar, General Secretary Mahesh Saxena, Dr Prabhat Kumar and other respected guests and team members.
The event also saw active participation from the India I Care team, including Dilip Patel, Dr Amit Mukherjee and Prabhakar Vats. The contribution of Sanskar Adhyayan Kendra was also widely appreciated.
Presentations based on five major focus areas of the campaign were showcased to spread awareness among citizens. A series of impactful skits were performed, including one by a capable change maker, one by children from Sanskar Adhyayan Kendra under Noida Lokmanch and two by the India I Care team.

The atmosphere became lively with humorous poetry recitations, while renowned poet Brahmpal Nagar captivated the audience with his traditional ragini performance.
During the event, Dr. Prabhat Kumar administered the “Noida I Care Pledge” to all attendees. Guests also signed a formal pledge committing themselves to making the city clean, beautiful, disciplined and sensitive.
According to the organisers, the campaign is being conducted with the support of Noida Authority and Noida Police and is emerging as an important step towards strengthening public participation in civic responsibility. The organisers thanked all participants and appealed to residents to remain connected with the movement and continue contributing towards the betterment of the city.
Noida I Care, Because the city is ours and so is the responsibility.
