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Featuring bold anime graphics and colours, this new marketing move by the company is aimed at young anime fans who want their rides to stand out.
The collaboration was announced at ‘Mela! Mela! Anime Japan!!’ festival in Delhi. (Photo Credit: X)
In a significant marketing move, the Suzuki Motorcycle India Private Limited (SMIPL), the two-wheeler subsidiary of Suzuki Motor Corporation in Japan, announced an exciting collaboration with the legendary Japanese anime and manga character, Naruto, for its scooter, the Suzuki AVENIS, at the ‘Mela! Mela! Anime Japan!!’ festival in New Delhi.
This one-of-a-kind collaboration creates a unique blend of mobility and anime culture.
Suzuki Avenis X Naturo Collaboration
Featuring bold anime graphics and colours, this new marketing move by the company is aimed at young anime fans who want their rides to stand out.
In recent years, Anime culture has gained significant traction among the youngsters in India and now the company is planning to tap into this trend by linking the sporty Suzuki Avenis with Naruto’s never-give-up attitude.
Speaking about the collab, Deepak Mutreja, Vice-President, Sales & Marketing, Suzuki Motorcycle India Pvt. Ltd., said, “The Avenis is a scooter intended for youthful riders who value style and performance in everything they do. This partnership adds a new level of excitement, making the scooter experience more engaging and relatable. It also features a distinctive AVENIS x NARUTO SHIPPUDEN theme throughout activations and merchandise, allowing fans to experience their favourite anime universe in an entirely new way,” as quoted by HT Auto.
More About Suzuki Avenis Naruto Version
The Suzuki Avenis comes with a 124.3cc, single-cylinder, air-cooled engine with Suzuki Eco Performance technology. It also has LED lighting, a fully digital instrument console, and a sharp, edgy design.
On the other hand, features such as a front box with a USB charging socket, external fuel cap, and 21.8 litres of under-seat storage add practicality, while telescopic suspension, a Combined Brake System, and a side-stand interlock enhance safety.
Suzuki Avenis Variants
The scooter comes in three variants; out of which, the Standard Edition and Ride Connect Edition are available in a variety of dual-tone hues, while the Special Edition comes in a unique black and silver combination. Suzuki has also highlighted finance options, including interest rates as low as 7.99 percent and loan coverage of up to 100 percent.
However, details regarding the pricing of the Suzuki Avenis Naurto are still awaited.
Delhi, India, India
September 13, 2025, 17:32 IST
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